umob partners with Voi to bring sustainable shared micro-mobility to Utrecht and beyond

Rotterdam – June 24th: umob is excited to announce their newest added operator into the app, Voi, one of the leading European micromobility providers. A full integration has been established, enabling umob users to use the Benelux fleet via the umob app. This collaboration starts as of this month and paves the way for European presence. Swedish-founded Voi is currently operating in more than 110 cities across 12 countries, holding the largest market share in terms of awarded licenses for shared e-scooters and e-bikes. 

 

The partnership with Voi underscores umob’s commitment to building smarter, cleaner, and more people-centric cities. By connecting users to Voi’s reliable and eco-friendly vehicles via the umob app, residents and visitors in e.g., Antwerp and Brussels will enjoy greater freedom and flexibility in their commuting. Voi is also currently exploring their entrance into the Netherlands, in collaboration with umob.

 

“At umob, our mission is to simplify urban mobility while reducing environmental impact,” said Bibi Jorissen, CEO of umob. “Voi’s vision of pollution-free cities designed for people, not cars, aligns perfectly with our values.” 

 

“Benelux is a key growth market for micromobility. Together with umob, we’re especially excited to expand into Dutch cities in the near future, where cycling culture is already deeply rooted,”  said Yessin Aattache, Country Manager for Benelux at Voi. “Our partnership with umob shows that Voi is ready to integrate seamlessly into local transport systems and support cities in their efforts to reduce emissions, ease congestion, and enhance everyday urban life.”

The launch also supports broader initiatives across the Netherlands and the EU to shift towards greener mobility. With this partnership, umob and Voi aim to pave the way for scalable, inclusive solutions that meet the evolving mobility needs of European citizens.

 

About Voi

Founded in 2018, Voi is a Swedish micromobility company offering e-scooter and e-bike sharing in partnership with towns, cities and local communities. We believe e-scooters and e-bikes can play a central role in changing how people move in our towns and cities in the future. We want to ensure that the micromobility transformation happens the right way – through real innovative technology, open and transparent dialogue with towns, cities and governments and by adapting our products to local needs. Voi’s holistic Environmental Action Plan tackles emissions and promotes renewable energy use and circularity along its supply chain.

 

 

Voi operates over 150,000 vehicles in over 110 towns and cities across 12 countries. It is headquartered in Stockholm and employs around 1,000 people. To date, Voi boasts more than eight million riders and has served more than 300 million rides.

en_USEnglish