The role of MaaS within the province of Utrecht will get a solid boost in the upcoming years. Beginning of June, the results of the tender project named “Living Lab MaaS”, got published. We can proudly announce that umob achieved the first place in ranking in the qualitative assement. This announcement is an essential milestone for our ambition to make sharing services the new standard, affordable and accesible for all.
The collaboration and associated use cases are part of the new framework agreement between the province of Utrecht and three MaaS providers (umob, Gaiyo – One key for all mobility & Automicle in collaboration with VCCR Advies BV) organized by Goedopweg. The agreement will be active for at least the upcoming 24 months to give MaaS a prominent role within the region and to boost user adoption. Under the new tender, participating parties will contribute via different use cases to an affordable and accessible MaaS eco-system. Inhabitants of the region will be encouraged to use public transport and sharing services for their daily commute.
For the purpose of this tender, both province and umob have set high demands for cyber security, price transparancy and ease of use, among other factors.
Bibi Jorissen, CEO at umob, says: “We are honoured by the trust the province of Utrecht have placed in us. Our infrastructure and ability to adopt quickly to user demands demonstrates our dedication to making shared services the new standard. With our solution, we can actively stimulate user adoption and make sure all inhabitants can make use of our services. That inclusitivy is one of our core values and part of our commitment.”
Last week the kick-off of Living Lab Maas took place, together with the alderman, Tyas Bijlholt, in the city center of Utrecht. Acknowledgements for setting up this collaboration between Provincie Utrecht, Municipality of Gemeente Amersfoort, Goedopweg and MaaS providers to provide efficient, affordable and accessible transport solutions to all residents over the next two to four years.
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